The 'Smart' Future
The future of media is smartphones.
Come hear passionate people talk. Join us Nov. 5, 2015 in Washington, D.C.
Publishers, do you have a real estate app? Do you have all the homes for sale in your DMA on your real estate app? You can be the one-stop shop for anyone who wants to buy a home in your area. And you can get a large marketing fee for being the one-stop shop. See washingtontimes.com/realestate
Publishers, are you a travel portal? Anyone in your readership who is travelling anywhere in the world can use you as a means of booking a hotel, an airlines and a rental car.
Publishers, do you publish books (for smartphones)? What are the advantages and disadvantages? What about the opportunity to triple your sources of money -- with transaction, advertising AND email links ? (Tripling your sources of money is also true in every other 'smart' media space: real estate, health, travel, etc. We'll demonstrate all of them.}
Read the first page of this book of fiction: Tyrant Terror, set in Washington in 2015 and part of the The Washington Times' Book Club, created for smartphones. Notice the links, a new characteristic of books.
"I was awakened by leaves rattling before dawn. Dead leaves, I assume, since it was the middle of winter. I went back to sleep and awoke to a chilly Monday in Washington D.C. everything bracing for the brutal cold that would visit soon.
"Some blue jays were jabbing at my window as if I needed to let them in. I thought of them as mine, as they dive-bombed the window. Perhaps out of frustration. Perhaps to get the few pieces of bread I had accidentally left on the inside sill the night before.
"Earlier the night before, I had been sitting at my favorite bar in DuPont Circle listening to another woman tell me the story of her life. If she was a senator, as she said, then I am the first female President of the United States. Even as the world is engulfed in an age-old war between Christians and Muslims.
"She said she had left her husband at the CIA New Year's party a few blocks away at the Embassy of Indonesia and wandered into this bar.
"I tried to explain myself to her. Virtually, or rather, literally, I exist. Every two centuries I morph from male to female. I was born in 1492, on a small ship guided by a man named Columbus.
"For the time being now, I live in Washington, D.C. I am a Latino woman working for the Continental Detective Agency. Yes, I look like an Hispanic Indian chiefton, Justice Sotomayer, you know? But I am not her. I have clients who only wear Chanel. And I love them.
"Let me tell you the story of my latest client . . ."
About 5.5 million people a month can browse The Washington Times' inventory of books on smartphones. What's unusual about the books is first -- they are available only digitally -- second -- they can be purchased in seconds -- third -- they generate not just advertising but also transaction fees and email revenue-- fourth -- they have embedded links so as our audience reads them their minds are allowed to travel the internet for further enjoyment.
Other examples of 'smart' publishing -- embedding internet-established databases -- include a lucrative real estate service, a lucrative doctor inventory, and lucrative travel packages, etc. (all mentioned previously).
Come and learn and enjoy.
Individuated News Conference and Personalize Media, LLC
Director of Mobile
The Washington Times